Why Choose 123 Tix for Your Event?

Australian Event Ticketing Made Simple

Whether you're organising a concert, live music event, festival, agricultural show, field day, sporting event, fundraiser, community event, conference, gala dinner, workshop, theatre production or free registration event, 123 Tix gives you the tools to create, promote, sell and manage your event in one place.

123 Tix is an Australian-owned event ticketing platform designed for organisers who want professional ticketing without complicated pricing, expensive subscriptions or unnecessary technology.

Create your event, start selling or taking registrations, monitor results in real time and manage entry on event day - while keeping ownership of your customer data.

Paid event? Sell tickets from just $1 per ticket.
Free event? There are no 123 Tix ticketing fees.

Professional Ticketing Builds Confidence

Your ticketing experience is often one of the first interactions a customer has with your event.

A professional ticketing platform helps reassure customers that they're booking through an organised event with a clear purchasing and ticket-delivery process.


Instead of managing bookings through messages, spreadsheets, bank transfers or manual guest lists, 123 Tix provides one central system for:

  • Ticket sales

  • Free registrations

  • Customer information

  • Payments

  • Ticket delivery

  • Event capacity

  • Sales reporting

  • Door sales

  • Check-in and scanning

  • Attendee management

And you don't need to be an experienced event promoter to use it.


123 Tix says an event can be built and published in around five minutes, while Australian support is available if you need assistance.

Paid Event Ticketing Without Expensive Subscriptions

There are no setup fees, ongoing monthly fees or lock-in contracts under 123 Tix's standard pricing.

Paid tickets are currently priced at:

$1.00 per ticket + 1.47% card processing fee.


You can create unlimited events and unlimited ticket types, with the platform's event-management features included rather than requiring upgrades to different feature tiers.

That makes 123 Tix suitable for both a first-time event organiser and organisations running events throughout the year.

Running a Free Event? Ticketing Is Free Too

Not every event needs to sell tickets.

123 Tix can also be used as a professional online event registration and RSVP platform.

For free events, 123 Tix charges no 123 Tix ticketing fee, allowing organisers to process unlimited free tickets and registrations.

Use free ticketing for:

  • Community events

  • Workshops

  • Information sessions

  • Business events

  • Networking events

  • Open days

  • Launches

  • Seminars

  • Free concerts

  • Member events

  • RSVP events

  • Promotional events

Contact Us

You can know how many people have registered before the event, manage capacity and scan attendees as they arrive.

Own Your Audience - Not Just Your Ticket Sales

Your customer database belongs to you.

Export attendee data when required and use your past-event database to invite previous customers to future events, including opportunities for:

  • Presales

  • Priority access

  • Exclusive offers

  • Future event promotion

  • Customer retention

This is one of the most important benefits of professional online ticketing.

123 Tix states that 100% of customer and registrant data stays with the event organiser.

Every ticket purchase or registration can therefore help you understand and build your audience.

123 Tix specifically provides functionality for organisers to re-market to past ticket buyers. Don't just sell a ticket. Build an audience you can bring back again.

Turn Followers Into Ticket Buyers

This is one of the most important benefits of professional online ticketing.

123 Tix states that 100% of customer and registrant data stays with the event organiser.

Every ticket purchase or registration can therefore help you understand and build your audience.

Export attendee data when required and use your past-event database to invite previous customers to future events, including opportunities for:

  • Facebook

  • Instagram

  • Your website

  • Email

  • Digital advertising

  • QR codes

  • Online promotions

  • Other digital channels

123 Tix includes social sharing tools, direct event links and embeddable ticket widgets for websites

Marketing Tools to Help You Sell More Tickets

Selling tickets isn't only about putting an event online.

123 Tix provides tools that can support different promotional strategies throughout yaur campaign.

Depending on your event, you can use:

  • Presale access codes

  • Discount codes

  • Early-bird offers

  • Group tickets

  • Family passes

  • Multi-ticket discounts

  • Multi-day discounts

  • Members-only pricing

  • Password-protected ticket types

  • Automatic coupon offers

  • Complimentary tickets

  • Email invitations

  • Social sharing

  • SMS attendee communication

This means your ticketing strategy can change as your campaign progresses

Know How Your Event Is Performing

Don't wait until event day to discover whether your marketing worked.

123 Tix provides real-time sales tracking and analytics by ticket type, helping organisers see how an event is progressing.

This information can help you make better marketing decisions.

If sales slow, you may decide to increase promotion.

If a ticket type is performing particularly well, you can focus your advertising around it.

If sales accelerate, you can use that momentum in your marketing.

Professional ticketing turns ticket sales into useful business intelligence.

Ticketing for Artists, Bands & Promoters

  • Concerts

  • Tribute shows

  • Touring artists

  • Live bands

  • Music festivals

  • Comedy

  • Theatre

  • One-off performances

  • Recurring entertainment

  • General admission

  • Reserved seating

Your ticket database can also become part of your long-term fan-growth strategy.

Someone who buys a ticket today could become the customer you invite to your next show.

For artists and promoters, professional ticketing does more than collect money.

It helps demonstrate real demand.

Instead of relying solely on social followers, likes and expressions of interest, you can track actual ticket purchases.

123 Tix is suitable for:

Ticketing for Venues

123 Tix can provide a complete online and onsite ticketing system for venues.

Tickets can also be sold directly from a venue's own website

This can be particularly useful for hotels, pubs, clubs, theatres, entertainment venues and performing arts spaces running regular events.

Venues can offer:

  • General admission

  • Reserved seating

  • Gala table arrangements

  • Online ticket sales

  • Counter sales

  • Door sales

  • Cash and EFTPOS sales

  • Printed tickets

  • Digital tickets

  • Complimentary tickets

  • Real-time reporting

  • Multiple box-office team members

  • Customer data collection

Ticketing for Agricultural Shows & Field Days

123 Tix says it is the largest ticketing provider for Ag Shows and Field Days, making the platform particularly relevant to regional Australian events.

Online presales can also help reduce pressure at entry gates by moving more transactions online before event day.

Organisers can combine different ticket and purchase options including:

  • Adult admission

  • Child admission

  • Family passes

  • Group tickets

  • Multi-day tickets

  • Members' tickets

  • Camping

  • Ride vouchers

  • Add-ons

  • Merchandise

  • Complimentary tickets

  • Donations

Ticketing for Fundraisers & Community Events

Ticketing and fundraising can work together.

123 Tix allows organisers to accept donations online, including donations from supporters who aren't attending the event.

Your event can therefore generate revenue through both ticket sales and additional supporter donations.

This makes the platform useful for:

  • Charity events

  • Hospital fundraisers

  • Community organisations

  • Sporting clubs

  • Schools

  • Not-for-profit organisations

  • Gala dinners

  • Fundraising concerts

  • Community campaigns

Professional Event-Day Check-In

A successful ticketing experience doesn't finish when somebody buys a ticket.

It needs to work at the gate too.

The free 123 Tix scanner app turns a compatible smartphone or tablet into a ticket scanner.

Staff can scan QR codes from digital or printed tickets, with multiple scanners operating simultaneously.

There's no need to hire expensive dedicated scanning equipment simply to professionally check tickets.

The system provides:

  • QR code validation

  • Duplicate ticket alerts

  • Invalid ticket alerts

  • Live attendance counts

  • Scan logs

  • Multiple synchronised scanners

  • Capacity monitoring

Sell Tickets at the Door

Not everybody buys in advance.

The 123 Tix iKiosk provides integrated onsite ticket sales.

Multiple sellers can oaperate simultaneously and remain synchronised with the event.

The iKiosk also helps protect capacity by automatically stopping online and onsite sales when the configured event capacity has been reached.

Current standard iKiosk pricing is $0.50 per ticket, with applicable payment-processing arrangements depending on the payment setup.

Event staff can process:

  • EFTPOS sales

  • Cash sales

  • Complimentary tickets

  • Customer information

  • Automatic check-in

  • Ticket printing

  • Receipt printing

Digital Tickets AND Printed Tickets

Not every audience is the same.

Some customers are perfectly comfortable presenting a ticket on their phone.

Others still prefer paper.

123 Tix supports both mobile and printed tickets, while venue box offices can also provide printed tickets where required. That makes professional ticketing accessible to a much broader range of customers.

Build Membership Revenue

For organisations running regular events, 123 Tix can go beyond individual ticket sales.

Its membership system allows organisations to create free or paid membership tiers alongside their events.

Membership benefits can include:

  • Ticket discounts

  • Free ticket allocations

  • Members-only tickets

  • Early access

  • Family and group memberships

  • Monthly billing

  • Annual billing

Paid memberships can automatically renew through Stripe, while members can access their membership through a passwordless portal.

That creates an opportunity to turn occasional attendees into repeat customers and long-term supporters.

Australian-Based Support

Technology is important.

So is being able to speak to someone when you need help.

123 Tix is an Australian business with a regional Australian support team.

Depending on the event and service, support includes:

  • Phone support

  • Email support

  • Help Centre

  • Ticketing advice

  • Free event setup

  • Online technical assistance

  • Onsite support for larger events, subject to availability and quotation

123 Tix also uses an Australian data centre.

Why Use 123 Tix?

Because professional ticketing isn't just about taking payments.

It's about creating a better system for your event.

With 123 Tix you can:

  • Sell paid tickets online

  • Run free ticketed events with no 123 Tix fee

  • Create unlimited events

  • Create unlimited ticket types

  • Keep your customer data

  • Build a valuable audience database

  • Track sales and registrations in real time

  • Create presales and promotional offers

  • Offer group and multi-day tickets

  • Sell paid tickets online

  • Sell add-ons and extras

  • Provide digital or printed tickets

  • Scan attendees using free technology

  • Sell tickets at the door

  • Manage online and onsite sales together

  • Create memberships

  • Reward loyal attendees

  • Accept donations

  • Access detailed event reporting

  • Access Australian-based support

And you can do it without a monthly ticketing subscription or paying extra to unlock different feature tiers under the standard 123 Tix offering.

Your Event. Your Customers. Your Data.

Every event is an opportunity to build something bigger than a single crowd.

A ticket buyer today could become a repeat attendee, member, supporter or advocate tomorrow.

That's why professional ticketing should be considered part of your event marketing strategy, not simply the final payment step.

Create the event. Sell the tickets. Know your audience. Grow the next one.

Ready to Create Your Event?

Create your free 123 Tix organiser account and start building your event.

Paid events. Free events. Small events. Major events.

Professional ticketing made simple with 123 Tix.

Benefits of 123 Tix

Australian Event Ticketing Made Simple

1. Very low barrier to getting started

  • Free account setup

  • No setup fees

  • No ongoing monthly subscription

  • No lock-in contract

  • Unlimited events

  • Events can be created and published quickly

  • Designed so organisers can create and manage their own events without needing a ticketing specialist

  • Suitable for anything from a small registration event through to very large events

  • All core features are included rather than being locked behind higher subscription tiers. 123Tix

2. Free events really can be free

For events where attendees aren't being charged:

  • $0 123 Tix ticketing fee

  • Unlimited free tickets/registrations

  • Online registrations and RSVPs

  • Collect attendee information

  • Track registrations in real time

  • Control event capacity

  • Issue tickets/confirmations

  • Scan attendees at the event

  • Access the Help Centre

  • Email support

  • Event exposure through the 123 Tix platform. 123Tix

This makes it useful beyond traditional ticketed entertainment - for community events, information sessions, launches, networking events, workshops, RSVP events and other free activities.

Paid Event Benefits

3. Simple, transparent ticketing costs

The current advertised standard paid-ticket rate is $1.00 per ticket + 1.47% card processing fee.

123 Tix says organisers can absorb applicable fees or, where permitted, incorporate/pass costs according to the available payment settings and applicable rules. 123Tix

Important for events from 1 October 2026: 123 Tix has advised that its Pass On Fees option for designated Visa, Mastercard and eftpos transactions will no longer be available due to the incoming card-payment reforms. Organisers will need to review their advertised ticket pricing accordingly. 123Tix

4. Multiple event and ticketing formats

123 Tix isn't restricted to basic general-admission tickets. It supports:

  • General admission

  • Reserved seating

  • Event seating

  • Gala dinner/table configurations

  • Online events

  • Recurring events

  • Single events

  • Multi-day events

  • Free registrations

  • Paid tickets

  • Group tickets

  • Family passes

  • Members-only ticket types/pricing

  • Complimentary tickets

  • Camping

  • Merchandise

  • Add-ons and vouchers

  • Donations. 123Tix

One of the Biggest Benefits: You Own Your Audience

5. Organisers retain their customer data

This is a major marketing advantage.

123 Tix states that 100% of customer data stays yours.

That means ticket sales aren't simply transactions - you are building an audience database for future events. 123Tix

6. Build a valuable first-party customer database


Organisers can:

  • Capture ticket buyer information

  • Capture attendee information

  • Request additional attendee information

  • Export attendee data

  • Access past-event customers

  • Re-market future events to previous buyers

  • Create presales for existing customers

  • Offer priority access

  • Offer exclusive discounts

  • Build a long-term audience rather than starting from zero with every event. 123Tix

For promoters, artists, venues, agricultural shows, festivals and organisations running multiple events, this can become one of the most valuable assets created by the ticketing system.

Marketing & Ticket Sales Tools

7. Built-in tools to help sell more tickets

Depending on event configuration, organisers can use:

  • Discount codes

  • Presale access codes

  • Coupon codes

  • Early-bird offers

  • Group deals

  • Bundle offers

  • Automatic coupon offers

  • Multi-ticket discounts

  • Multi-day discounts

  • Members-only pricing

  • Password-protected ticket types

  • Priority access

  • Complimentary tickets

  • Email invitations

  • Social sharing tools

  • Direct event links for websites and social media. 123Tix

8. SMS communication

123 Tix also promotes the ability to communicate with attendees by SMS for:

  • Event reminders

  • Last-minute information

  • Important updates

  • Links

  • Event-day communication 123Tix

That's particularly valuable if an event changes venue, time, access arrangements or other important details.

9. Additional exposure for public events

Public events can potentially receive additional discovery through the 123 Tix event marketplace/event listings.

123 Tix describes this as free event promotion, with eventgoers visiting its ticket pages each month. 123Tix You can also choose between public and private event listings 123Tix

Sales Reporting & Event Management

10. Real-time sales tracking

Rather than wondering how an event is performing, organisers can monitor sales as they happen.

Features include:

  • Real-time sales tracking

  • Analytics by ticket type

  • Registration tracking

  • Attendance information

  • Capacity monitoring

  • Access from different devices

  • Reporting

  • Exportable attendee information. 123Tix

This is extremely useful for deciding when to increase advertising, push a particular ticket category, launch an offer or adjust the marketing campaign.

11. Team access / box office management

For venues and larger events, team members can be invited to help operate the box office. 123Tix

Event-Day Benefits

12. Free ticket scanner app

This is another significant benefit.

123 Tix provides a scanner app that turns a smartphone or tablet into a ticket scanner. It can:

  • Scan QR codes

  • Scan digital tickets

  • Scan printed tickets

  • Validate tickets instantly

  • Identify duplicate tickets

  • Identify invalid tickets

  • Show live attendance counts

  • Maintain a scan log

  • Run multiple scanners simultaneously

  • Synchronise scanners in real time

  • Help manage event capacity. 123Tix

13. No need for expensive scanning equipment

Staff can use compatible phones/tablets rather than hiring dedicated handheld scanning hardware.

Multiple entry points can also operate simultaneously. 123Tix

14. Faster entry

Online ticketing and QR scanning can:

  • Reduce queues

  • Speed up check-in

  • Reduce manual guest-list administration

  • Provide more accurate attendance figures

  • Help organisers know exactly how many people have entered. 123Tix

Sell Tickets at The Door

15. iKiosk / onsite sales

123 Tix also provides an iKiosk system for onsite ticket sales.

It supports:

  • Door sales

  • EFTPOS

  • Cash

  • Complimentary tickets

  • Multiple sellers

  • Automatic check-in

  • Ticket printing

  • Receipt printing

  • Collection of customer information

  • Synchronisation with the main ticketing account. 123Tix

The advertised iKiosk rate is currently $0.50 per ticket, with the applicable payment-processing arrangements shown on the pricing page. 123Tix

16. Online and door sales work together

This is important.

The onsite system can operate alongside online sales, with capacity synchronised across the event.

123 Tix says the iKiosk can automatically cut off online and onsite sales once event capacity has been reached, helping prevent overselling. 123Tix

Customer Experience

17. Mobile and printed tickets

Customers aren't forced into only one format.

123 Tix supports:

  • Mobile tickets

  • Printed tickets

  • Box-office printed tickets

  • Email delivery. 123Tix

Contact Us

That is particularly helpful for events with a broad age demographic.

18. Major credit cards accepted

The platform provides secure payment processing and accepts major credit cards. 123Tix

Fundraising

Fundraisers and community organisations can allow supporters to make donations during checkout.

Importantly, 123 Tix says supporters can donate even if they aren't attending the event. 123Tix

That creates an additional fundraising opportunity beyond the ticket price itself.

Membership & Repeat Customers

20. Built-in membership capabilities

123 Tix now also offers memberships, allowing organisations to turn event attendees into longer-term members.

Features include:

  • Free or paid membership tiers

  • Monthly memberships

  • Annual memberships

  • Automatic Stripe renewals

  • Ticket discounts

  • Free-ticket allowances

  • Members-only tickets

  • Early ticket access

  • Family/group membership plans

  • Branded membership joining page

  • Member portal

  • Passwordless access

  • Membership renewal management

  • Existing member CSV imports. 123Tix

This could be particularly valuable for venues, clubs, theatres, festivals, agricultural societies and organisations running recurring events.

Cash Flow

21. Direct Stripe payment integration

123 Tix also describes a Direct Stripe Payment Integration option.

This allows ticket revenue to flow directly into an organiser's connected commercial Stripe account as purchases occur rather than necessarily waiting until after the event for settlement. 123Tix

For an event organiser, that can help fund:

  • Venue deposits

  • Artist deposits

  • Advertising

  • Production

  • Suppliers

  • Equipment

  • Other pre-event expenses.

Cash flow can be an enormous advantage when an event has a long on-sale period.

Website & Integration Benefits

22. Sell from your own digital channels

123 Tix provides:

  • Direct ticket links

  • Links suitable for social media

  • Website integration

  • Embeddable ticket widgets

  • Webhooks. 123Tix

The site also currently lists integrations with Salesforce, HubSpot, AudienceView and Audience Republic as coming soon, so I would not market those as currently available until 123 Tix confirms their release. 123Tix

Australian Ownership & Support

23. Australian owned and operated

123 Tix describes itself as a genuinely Australian-owned and run ticketing platform, with its head office and team based in regional NSW. 123Tix

24. Australian data hosting

The pricing page specifically lists an Australian Data Centre as an included feature. 123Tix

25. Actual human support

This is an important differentiator against fully self-service international platforms. Paid-event organisers have access to:

  • Priority email support

  • Phone support

  • Help Centre

  • Ticketing advice

  • Event setup assistance

  • Online technical support

  • Potential onsite support for larger events, subject to availability and quotation. 123Tix

123 Tix also advertises free event setup assistance from its Australian team. 123Tix

The Bigger Business Benefits

When I strip away the individual features, I think there are eight major selling propositions for 123 Tix:

1. Professionalism - customers have a professional booking and ticketing experience rather than informal reservations, messages or manual payments.

2. Confidence - a proper ticketing system gives potential attendees greater confidence that an event is professionally organised.

3. Cash flow - preselling tickets generates revenue before the event, with direct Stripe integration offering additional cash-flow possibilities.

4. Commitment - a person who has actually booked or purchased a ticket is substantially more committed than someone who has simply clicked “Interested” on Facebook.

5. Data ownership - organisers build their own valuable customer database.

6. Marketing intelligence - real-time sales information tells organisers whether their marketing is actually converting into purchases.

7. Event control - capacity, sales, ticket categories, attendees, scanning and door sales can all be managed through the same ecosystem.

8. Repeat business - the database, memberships, presales and customer information can turn a one-off event into a long-term audience.

And there's one benefit I would emphasise heavily in 123 Tix marketing:

Ticketing isn't just about collecting money. It's about knowing your audience.

Facebook followers belong to Meta. Instagram followers belong to Meta. TikTok followers belong to TikTok.

Your ticket buyers are your customers.

123 Tix specifically promotes the fact that the organiser retains their customer data. That gives an artist, venue, promoter, sporting club, agricultural show or community organisation the opportunity to build an audience they can communicate with again for the next event, and the one after that.

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